Senior Events Marketing Manager

Who we are

Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. At Samsara, we are helping improve the safety, efficiency and sustainability of the physical operations that power our global economy. Representing more than 40% of global GDP, these industries are the infrastructure of our planet, including agriculture, construction, field services, transportation, and manufacturing — and we are excited to help digitally transform their operations at scale.

Working at Samsara means you’ll help define the future of physical operations and be on a team that’s shaping an exciting array of product solutions, including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, and Equipment Monitoring. As part of a recently public company, you’ll have the autonomy and support to make an impact as we build for the long term.

Interested in joining a top-notch marketing team? Do you have experience owning event programs from start to finish? We are looking for an experienced, strategic, and results-driven Senior Field Event Marketing Manager to join our high-performing marketing team. This role will be instrumental in developing and executing high-impact, integrated field and event marketing programs; including hosted events, roadshows, and strategic third-party industry sponsorships.

This position requires a deep understanding of B2B marketing, a mastery of end-to-end event planning and logistics, and a strong ability to collaborate cross-functionally to drive measurable business outcomes.

This is a remote position open to candidates residing in the US.

• You want to impact the industries that run our world: Your efforts will result in real-world impact—helping to keep the lights on, get food into grocery stores, reduce emissions, and most importantly, ensure workers return home safely.

• You are the architect of your own career: If you put in the work, this role won’t be your last at Samsara. We set up our employees for success and have built a culture that encourages rapid career development, countless opportunities to experiment and master your craft in a hyper growth environment.

• You’re energized by our opportunity: The vision we have to digitize large sectors of the global economy requires your full focus and best efforts to bring forth creative, ambitious ideas for our customers.

• You want to be with the best: At Samsara, we win together, celebrate together and support each other. You will be surrounded by a high-calibre team that will encourage you to do your best.

• Own the strategy, planning, execution, and success of the events channel for the Transportation and Warehousing vertical.

• Execute end-to-end event program management and logistics from initial planning to post-event program follow up, including vendor management, budget management, event promotions, sales enablement, data cleansing/tracking, KPI measurement, and maintenance of all event assets.

• Manage event budget forecast and reporting, evaluate and communicate results against goals, and generate learnings for improvement.

• Facilitate timely event lead processing within Salesforce, measure event impact, and develop post-event reports and communicate insights.

• Own project management tools, documentation, event calendar, and processes used for managing event marketing programs & tradeshows.

• Support Private Sector sales teams and customers at Samsara’s annual customer user conference, Beyond.

• Bring energy, creativity, and new ideas to build a successful event program.

• Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices.

• 6+ years of relevant experience in field or event marketing, product marketing, project or program management and 3+ years of relevant experience working with B2B high-tech products/solutions.

• Outstanding project management and organizational skills with an ability to prioritize effectively amidst many moving pieces and complete tasks with high quality and on deadline.

• Skilled at building strong relationships with cross-functional internal teams and external partner stakeholders, with the ability to work across all levels of an organization.

• Outstanding business judgment and a deep love for data-based decision-making & experimentation; proficient using a CRM or Marketing Automation platform.

• Strong written and verbal communication.

• This is a remote position open to candidates based in the United States. Relocation assistance will not be provided for this role.

• This position requires travel up to 40% of the time.

• 3+ years of experience marketing to the industries Samsara serves (e.g., Transportation, Construction, Manufacturing, Field Services).

• Self-motivated and results-driven, with the ability to think strategically and execute tactically.

• Passion for results, measurement and optimization to continuously drive ROI.

• Ability to thrive in a rapidly changing environment and run multiple concurrent project demands within established timelines.

The range of annual base salary for full-time employees for this position is below. Please note that base pay offered may vary depending on factors including your city of residence, job-related knowledge, skills, and experience. This role is also eligible for an initial RSU grant with no vesting cliff, and ongoing refresh opportunities tied to performance, subject to plan terms and conditions. Learn more about our total rewards and benefits below.

Annual Base Salary $86,870—$146,000 USD

Total Rewards

At Samsara, we build for the people who keep the global economy moving. We want owners, not passengers, which is why our rewards are designed to fuel high-impact builders. Our compensation program delivers above-market total compensation through a combination of base salary, performance-based bonus/variable pay, and equity (for eligible roles) in a high-growth public company. We meaningfully differentiate pay for our top performers, who have the opportunity to earn above-market compensation that can outpace the broader market over time.

Beyond compensation, we provide the foundations that enable long-term success: a flexible, employee-led remote model, a professional development stipend, comprehensive health and parental leave plans, and more. If you’re ready to build for the long term and own the outcome, your journey starts here.

Flexible Working

At Samsara, we embrace a flexible working model that caters to the diverse needs of our teams. Our offices are open for those who prefer to work in-person and we also support remote work where it aligns with our operational requirements. For certain positions, being close to one of our offices or within a specific geographic area is important to facilitate collaboration, access to resources, or alignment with our service regions. In these cases, the job description will clearly indicate any working location requirements. Our goal is to ensure that all members of our team can contribute effectively, whether they are working on-site, in a hybrid model, or fully remotely. All offers of employment are contingent upon an individual’s ability to secure and maintain the legal right to work at the company and in the specified work location, if applicable.