Head of Copy & Content, Creative Studio

Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems.

The Creative Studio is Anthropic’s in-house creative team responsible for the brand expression across Anthropic and Claude. We care about craft, making things by hand and using AI when it makes sense. The team is growing, and we’re looking for people who do excellent work to join us. The stakes are real, and there’s room to shape what all this becomes.

This role sits at the intersection of brand strategy, creative leadership, and storytelling. You will own the full spectrum of voice, tone, and written creative across both the Anthropic and Claude brands across marketing — web copy, social, product launches, campaigns and more. You will build and grow a team of talented writers and content strategists, and partner closely with fellow Creative Directors to deliver creative work that is not only beautiful and polished, but genuinely moves people.

We are looking for a creative leader who brings both rigorous craft and bold creative instinct — someone who can shape how the world understands and relates to AI through the power of language.

Define and evolve brand voice

Lead creative strategy and writing

Build and develop a team

Partner across the creative studio

You may be a good fit if you

Strong candidates may also have

The annual compensation range for this role is listed below.

For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role.

• Define and continuously refine the voice and tone frameworks for both Anthropic and Claude brands, ensuring they are distinctive, resonant, and appropriate across our many audiences — from developers and enterprise buyers to the general public.
• Collaborate with marketing strategists and other Creative Directors to ensure voice and tone are deeply integrated across all marketing creative touchpoints and channels.
• Own the creative strategy and writing for marketing campaigns, product launches, web content, social media, video content and more.
• Define what "raising the bar" means. Push toward creative work that is surprising, precise, and unmistakably human in its intentionality.
• Hire, mentor, and grow a team of writers and content strategists with strong voices, strong opinions, and the ability to interrogate outputs relentlessly.

$320,000—$400,000 USD

Logistics

Minimum education: Bachelor’s degree or an equivalent combination of education, training, and/or experience

Required field of study: A field relevant to the role as demonstrated through coursework, training, or professional experience

Minimum years of experience: Years of experience required will correlate with the internal job level requirements for the position

Location-based hybrid policy: Currently, we expect all staff to be in one of our offices at least 25% of the time. However, some roles may require more time in our offices.

Visa sponsorship: We do sponsor visas! However, we aren't able to successfully sponsor visas for every role and every candidate. But if we make you an offer, we will make every reasonable effort to get you a visa, and we retain an immigration lawyer to help with this.

We encourage you to apply even if you do not believe you meet every single qualification. Not all strong candidates will meet every single qualification as listed. Research shows that people who identify as being from underrepresented groups are more prone to experiencing imposter syndrome and doubting the strength of their candidacy, so we urge you not to exclude yourself prematurely and to submit an application if you're interested in this work. We think AI systems like the ones we're building have enormous social and ethical implications. We think this makes representation even more important, and we strive to include a range of diverse perspectives on our team.

Your safety matters to us. To protect yourself from potential scams, remember that Anthropic recruiters only contact you from @anthropic.com email addresses. In some cases, we may partner with vetted recruiting agencies who will identify themselves as working on behalf of Anthropic. Be cautious of emails from other domains. Legitimate Anthropic recruiters will never ask for money, fees, or banking information before your first day. If you're ever unsure about a communication, don't click any links—visit anthropic.com/careers directly for confirmed position openings.

How we're different

We believe that the highest-impact AI research will be big science. At Anthropic we work as a single cohesive team on just a few large-scale research efforts. And we value impact — advancing our long-term goals of steerable, trustworthy AI — rather than work on smaller and more specific puzzles. We view AI research as an empirical science, which has as much in common with physics and biology as with traditional efforts in computer science. We're an extremely collaborative group, and we host frequent research discussions to ensure that we are pursuing the highest-impact work at any given time. As such, we greatly value communication skills.